Aims:
Becoming Competitive on the European Market of Advertising is a Transnational Mobility project within the framework of the European Leonardo da Vinci Programme. The main objectives of the project are to improve the qualifications and transversal skills of young people through the use of languages and new technology, thus enhancing their chances of employability on the labour market.

Results:

• A Guide to opportunities in the field of Advertising.
• A glossary of Advertising Terms.
• A comparison of approaches in education.
• Familiarisation with the European Work Ethic.
• Increase the quality of services in the field of IT.
• Introduction to core and transversal skills.
• Development of linguistic skills in English and Spanish.
• Familiarisation with Spanish customs and way of life.

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Link:

www.ler.is.edu.ro